We’re
all busy running our chambers in an effort to deliver value to our
members.
What’s your priority?
What’s your priority?
What do your members want?
I suspect new business opportunities and a friendly business environment.
I suspect new business opportunities and a friendly business environment.
As reported in a September 2012 toolkit
by Western Association of Chamber Executives (W.A.C.E.), there are five main areas where chambers focus their resources:
- Advocacy
- Networking
- Business education
- Support the local community
- Economic development
I
talked recently about staying focused when recruiting new members. You should
equally stay focused on determining what your member’s want.
Ask
them what they want, what they’re willing to pay for and then deliver on their answers.
Don’t
be afraid to drop a program or two!
For more information on how to conduct a needs assessment
and links to survey tools go to this previous blog post HERE.
